
John Ficklen
Multidiscipline Designer with a passion for delivering elevated experiences through all forms of media, ranging from web or video to advertising and printed promotional materials.
I began using design as a means to help me and my friends express ourselves through various visual mediums. Now, nearly a decade later, I try to maintain that same love for expression when helping clients realize their brand's goals. Whether it be a simple logo, marketing posters, web posts, trade-show exhibits, or even full rebrands with complete style guides, I aim to give my clients a thoughtful and useful strategy.
Arylessence - Research and Design

Arylessence needed help communicating their new strategy for an upcoming marketing campaign. I researched and used their data to compile a compelling pitch deck and accompanying collateral such as social posts and signage.Programs used:
Research & Planning: Google Analytics, Figma
Design: Illustrator, Photoshop, InDesign
Motion Reel
To celebrate the end of the year I wanted to share my newest motion design reel!
This reel showcases some of my most recent work. Projects range from informational, environmental display, and digital ads.
Thank you for checking it out!Programs used: After Effects, Illustrator, Blender, Photoshop
Nexus by Novacare
A strategic narrative deck designed for Novacare and their new app "Nexus", a health-tech nonprofit expanding telemedicine access in underserved U.S. communities. These were drafted and storyboarded in Figma. Then the initial style frame and assets were created in Adobe Illustrator (with some photo manipulation done in Photoshop.) Finally, the presentation deck was put together using PowerPoint allowing for changing of copy or assets as needed.Programs used: Illustrator, Photoshop, InDesign, PowerPoint
Estes freight rebrand + various idents

I was tasked with creating a fictional rebrand for any company I like so I chose Estes. This is a large freight company in the USA and in my opinion needs a rebrand! I gave it a very large overhaul but created key elements that harken back to the original branding while creating something new.Programs used: Illustrator, Blender, Photoshop
bug.net identity + motion graphics
I worked with an art collective to design their launch video and create the visual language for their brand. They wanted to create somewhat of a journey through internet emotion. They allowed me to have creative freedom and we produced this video, posters, and wallpapers for desktops.Programs used: After Effects, Illustrator, Blender, Photoshop
3dt virtual kombat
I entered and placed first in a contest in which the goal was to create a short video that delivered the websites message creatively and effectively. I used Illustrator and After Effects for the logo animation and various text animations as well as blender to build the city and animate the characters.Programs used: AE, AI, Blender, PS

friendship classic logos
The Friendship Classic is an annual charity golf event that takes place in Georgia. I was commisioned for the 4th and 5th anniversary. I worked with the organizers to create a new logo identity that can be modified and reused for years to come. We also produced various forms of merchandise from clothing to posters.Programs used: AI, PS.
various looping visuals
An assortment of looping visuals for streamers, live music performances, and other clients.Programs used: AE, AI, Blender, PS
brainbug club visuals
This client was performing at a local venue and wanted both printed and digital visuals for their set. They had some set ideas for their branding but they gave me creative freedom. The result was a new logo type that they maintain today, a poster that could be divided to meet social media needs and work with stage setups, and a style that they can use to influence future releases and design choices.
I designed everything except the female model which is from 3DPEOPLE.Programs used: Blender, PS, AI

fake subaru ad
This client wanted a design that could be printed acrylic and mounted to a 1 x 1 meter frame. We discussed various styles and ultimately settled on a japanese ad style for a legendary 22b STI.Programs used: PS, AI

larry league - ran sum cover
Collaborated with Larry League and Jason Lindner of Highdeas Productions to create this cover for their new single "Ran Sum" under the label Hood-Rich. We worked to establish the vision for the cover, Jason took the photos, and I masked, edited, and composed the final image.Programs used: PS, AI

THANK YOU!
I look forward to speaking with you soon.